Custom logo for local non-profit youth writing and publishing organization fundraising event. Approximately 400-500 guests to sample world-class cuisine prepared by 10 top chefs. Implemented organization's brand color and fonts. First round design had a knife graphic in place of pencil. Dining etiquette states that a fork and knife positioned across a plate after a finished meal by guest signals that the meal was excellent. Client request to place a pencil graphic in place of knife to indicate the nature of the event: fundraising for youth writing and publishing. Fork, knife and pencil graphic created in Adobe Illustrator. Additional tagline text arranged to support and not overpower logo design.
Original idea with fork and knife graphic